BLACK SHERIF

black sherif

BRIEF: Belaire were actively trying to make a push in the African Market in 2020. They wanted to stay true to their music and entertainment background, and tasked us with partnering them with top up and coming talent in Africa who were all ‘self made.’

We put a young Black Sherif, now a global superstar, on Belaire’s interview series, ‘Self Made’ with their CEO Brett Berish. This was one of Black Sherif’s very first foreign interviews. We project managed the interview, and also led of P.R, gifting and social media campaign management. A couple of months after this interview, Black Sherif’s song was the most shazamed song in the world and had a guest feature from global superstar on his song.

SERVICES: TALENT SOURCING, P.R, SOCIAL MEDIA CAMPAIGN MANAGEMENT, GIFTING.